Company NewsMarch 10, 2023

Building speed in operations and innovation

Titan LATAM is connecting data and processes on a single innovation platform to speed up innovation, reduce R&D costs and support future growth.
Avatar Jacqui Griffiths

When you’re working with heavy agricultural equipment, you need to know its tires can handle challenging loads, demanding terrain and harsh weather conditions. That’s where Titan LATAM’s specialist expertise comes in.

Titan LATAM creates tires for heavy agricultural equipment across Brazil, Latin America, Europe and Africa. In this fast-moving industry, the company’s operational speed, focus on new trends and technologies, and close collaboration with customers are key to its competitive edge.

Delivering on those principles is essential, even in the face of a major project like replacing the company’s old IT system. So, when Titan LATAM wanted to increase production capacity, it looked for a business innovation platform that would integrate with its enterprise resource planning (ERP) system and enable the safe migration of 25 years of product development data – all without disrupting day-to-day operations.

Titan LATAM chose Dassault Systèmes’ 3DEXPERIENCE platform including ENOVIA for collaboration and planning and SIMULIA for realistic simulation. Across the organization, the platform connects data and processes to accelerate innovation, reduce R&D costs and support future growth.

For example, ENOVIA enables Titan LATAM to create a complete, accurate and up-to-date bill of materials (BOM) that is linked to its ERP, shop floor manufacturing execution systems and process specifications. Since implementation, the company reduced product development time by 15%.

The 3DEXPERIENCE platform’s powerful 3D simulation capabilities also enable comprehensive virtual testing of new products. As well as speeding up product development, virtual testing cut the cost and resources associated with multiple physical prototypes.

Now day-to-day activities are much easier for Titan LATAM’s workers with a single platform that connects and automates processes. Manual, spreadsheet-based processes that ran parallel to the old specification system are a thing of the past – and so are the errors and rework they caused.

Read the full case study to learn how Titan LATAM uses the platform to expand its role in Brazil’s burgeoning agribusiness sector and prepares for continued growth through innovation.

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